Get organised, get consistent and regain your sanity.

Is your business complete unorganised chaos? Or are you already on the way to having systems in place to help streamline things? Or are you a crazy organised systems driven person who has this all sorted? I wish I could say that I was the crazy organiser but my office is usually a mess, more…

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Two to one ratio of customer service

Customer service in Australia has diminished greatly over the last decade. Speak to anyone and they will be happy to launch into a conversation about the appalling experience that they have had recently. In an economy that has driven the price of products and services to rock bottom, how do you compete in the market…

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Do you have Insurance?

Having insurance in your business is essential in today’s business landscape. In the photography industry there are many considerations that need to be covered including your personal liability, and equipment insurance. There are all too many cases that are coming to light of those that have not had the appropriate level of insurance in their…

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Basic Web Terminology

There is a heap of jargon used in website development so here is a list of basic terms that might help you if you are very new to creating an online web presence.  Blog: “web log” is a part of your online strategy that updates regularly and can include articles, videos, and all sorts of…

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A Moment of Clarity

It’s a moment in time that makes you make changes. It can take years to get to that one moment when something in your brains switches on and you see things differently. I love this scene from Pulp Fiction where Vincent and Jules have experienced the same thing, but for Jules it’s the moment that…

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Marketing Misery Magic Potion!! Want some!!

Marketing is one of the biggest issues that we face as business owners. That and prices are things that are asked about the most. Here is the magical solution to the marketing misery – keep at it, plan it, and test and measure it. If it’s not working change it. Don’t do the same thing…

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Make more money by doing nothing new in your business.

It was when my accountant a few years back asked me if I really needed to spend that much on props that a light bulb went off for me. How many props and extra stuff was I buying for my business that I didn’t really need? No wonder my profit was slim that year. Then…

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Have you lost control?

Are you controlling your life or is your life controlling you? Do you feel like you just can’t get a handle on the things that are important to you to make a better life? All too often we see people who are simply going through the motions of daily life and not really understanding why!…

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3 steps to give you an hour of extra time everyday.

I so often hear the words “I would love to, but I just don’t have the time”. And it frustrates me. It frustrates me because they are not in pursue of more time. They are just going with the flow, yet complaining that they are so busy and have no time for the fun stuff.…

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Seriously, how many times do you need to be told?

“I know that already, why am I hearing the same thing over and over again?” I’ll tell you why, it’s because you are not learning from it. If you know that already, then why aren’t you doing it? Knowledge is of no use until you take action. Ever seen the episode of Big Bang Theory…

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