Marketing Ideas! The Facebook Cover Strategy

The Facebook Cover Promo that is sure to get your page numbers up!! One thing that I have found that really drives traffic to my facebook page is client content. When I started out putting sneak peeks up on facebook I would choose a hero shot from the shoot, watermark it and then put it…

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The Long Term Goals – is your service so fantastic that your clients keep coming back for more?

I recently was interviewed by Peter Eastway for a series of articles for “The Working Pro”, Australia’s industry online mag. The article in this issue is all about ensuring great service and making sure that you get referred by your clients. It also talks about Ambassador  clients, those clients that love your work and recommend…

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Marketing Ideas! The 500 Club.

In the March 2014 issue of Working Pro (the AIPP industry publication) I wrote an article about how my 500 club works. It’s a program that I use for my clients that keeps them loyal to me but gives them a reason to come back regularly. I worked out this program after thinking about minishoots…

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OMG the Zombie Apocalypse has started! You might be affected and not even know it.

OMG the Zombie Apocalypse has started! You might be affected and not even know it. It’s only attacking small business people, and they don’t even know that they are infected. And it’s hitting the Small businesses of Photographers the hardest! Luckily there is a cure and recovery plan. As a member of the photography community I…

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